AUBURN — The Androscoggin  Valley Council of Governments is presenting the free webinar, The BARE Essentials of Digital Marketing, with Rich Brooks from flyte new media at 9 a.m. Nov. 10.

It’s open to businesses, entrepreneurs, nonprofits in Androscoggin, Franklin and Oxford counties.

In this session, participants will go beyond social media to develop a framework to help build a successful digital marketing plan for their business that will generate awareness, leads and sales, whether they have a retail establishment, service-based company or anything in between.

Participants will see how to balance social media, SEO, email marketing, and more, to grow their business online and off.

They will discover the BARE Essentials of digital marketing:

Build – How to develop a platform that converts visitors into leads and sales.

Attract – How to drive qualified traffic to their site.

Retain – How to stay in touch after their traffic has left their site.

Evaluate – How to read and analyze traffic reports.

For attending this training webinar, participants will receive one hour of free one-on-one consultation with one of flyte new media’s specialists. This offer is applicable participants in the AVCOG region.

Register by Nov. 9 at https://tinyurl.com/53ywuw3b.